Insa-dong

Seoul

Insa-dong
Insa-dong
Insa-dong
Insa-dong
Insa-dong

This central Seoul district offers shopping and culture with traditional Korean art, antiques, and crafts.

Insadong is a relativelypeaceful area of Seoul where there are many teahouses and art galleries. 

The main street,Insadong-gil, was once a stream that divided two towns. These ended in “In” and“Sa”, and were added to the word dong (neighborhood) when they finally joined.During the Joseon Dynasty (1392-1910), artists flocked to Insadong to study.The artistic community has remained and today the main thoroughfare offers 2295 feet (700 meters) of shops selling crafts and pottery. 

Insadong is also the bestplace in Seoul to get your hands on the traditional attire called hanbok andhandmade hanji writing paper. Items on sale around Insadong vary greatly invalue. You can pick up anything from cheap souvenirs to antique ceramicscosting thousands of dollars. Visit the oldest book store in Seoul.

There are approximately100 art galleries in and around Insadong. Hakgojae Gallery is a modern spaceexhibiting both traditional and contemporary art. The Gana Art Gallery has theone of the largest floor spaces in South Korea. Both attract local andinternational art aficionados.

Most of Insadong’steahouses are found simply by exploring the winding alleyways that branch offInsadong-gil. Here, you’ll be offered all number of tea blends, as well asspecialty dishes such as green tea flavored tiramisu. 

Spend some time admiringthe area’s architecture. You’ll find old buildings with structures dating backto the 14th century, as well as temples, churches and contemporary glassgalleries.

Insadong is accessible bysubway. Get off at Anguk. Shops and galleries are open daily. Opening timesvary, but are generally from mid-morning to evening. On weekends, vehicles arebanned from driving down Insadong-gil, when stalls offering everything fromcandy to fortune telling are set up. Visit on a Saturday or Sunday to soak upthe lively atmosphere and browse street stalls.


Popular places to visit


Insa-dong Hotel Deals

N285 Hotel Insadong

N285 Hotel Insadong

2 out of 5
423 Samil-daero Seoul Seoul
The price is NT$3,236 per night from May 6 to May 7
NT$3,236
NT$3,560 total
May 6 - May 7
includes taxes & fees
Stay at this hotel in Seoul. Enjoy free WiFi, a 24-hour front desk, and daily housekeeping. Our guests praise the helpful staff and the clean rooms in our reviews. ...
8.8/10 Excellent! (592 reviews)
Options for a spa, 24/7 convenience store and very clean rooms along with a utility room for washing and drying clothes. This was perfect for what we paid. Would be coming back in the future if we stay around Insadong again!

Reviewed on 2026/3/29

N285 Hotel Insadong
Orakai Insadong Suites

Orakai Insadong Suites

4 out of 5
18 Insadong 4-Gil Jongno-Gu Seoul Seoul
The price is NT$6,324 per night from Apr 13 to Apr 14
NT$6,324
NT$6,956 total
Apr 13 - Apr 14
includes taxes & fees
Stay at this aparthotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Our guests praise the helpful staff in our reviews. Popular attractions ...
9/10 Wonderful! (1,573 reviews)
Super clean! Housekeeping staff were so nice and friendly. They vacuum the carpeted areas and also clean the hard floors. This was very important for us as our baby is crawling. Kitchen was well equipped. Extremely good location and we will definitely stay again next time.

Reviewed on 2026/3/31

Orakai Insadong Suites
AMID HOTEL SEOUL

AMID HOTEL SEOUL

4 out of 5
38, Insadong 5-gil, Jongno-gu Seoul Seoul
The price is NT$3,982 per night from Apr 27 to Apr 28
NT$3,982
NT$4,380 total
Apr 27 - Apr 28
includes taxes & fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, 3 restaurants, and breakfast (surcharge). Our guests praise the helpful staff and the ...
9.2/10 Wonderful! (1,057 reviews)
Close to Palace, Bukchon Village, Insadong. Buss stop and subway.

Reviewed on 2026/4/8

AMID HOTEL SEOUL
HOTEL THE BOTANIK SEWOON MYEONGDONG

HOTEL THE BOTANIK SEWOON MYEONGDONG

4 out of 5
23-1 Eulji-ro 19-gil, Jung-gu Seoul
The price is NT$4,448 per night from May 6 to May 7
NT$4,448
NT$4,893 total
May 6 - May 7
includes taxes & fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Popular attractions Myeongdong Street and Dongdaemun ...
9.2/10 Wonderful! (1,234 reviews)
Location is great! Room is a little small. Did not use the pool. Check in and check out easy and fast.

Reviewed on 2026/4/7

HOTEL THE BOTANIK SEWOON MYEONGDONG
LOTTE CITY HOTEL MYEONGDONG

LOTTE CITY HOTEL MYEONGDONG

4 out of 5
362, Samil-daero, Jung-gu Seoul
The price is NT$5,110 per night from May 7 to May 8
NT$5,110
NT$5,621 total
May 7 - May 8
includes taxes & fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a health club. Our guests praise the breakfast and the helpful ...
9/10 Wonderful! (2,992 reviews)
nice and clean simple design kind staff

Reviewed on 2026/4/8

LOTTE CITY HOTEL MYEONGDONG
Grand Hyatt Seoul

Grand Hyatt Seoul

5 out of 5
322, Sowol-ro, Yongsan-gu Seoul Seoul
The price is NT$8,730 per night from May 8 to May 9
NT$8,730
NT$10,563 total
May 8 - May 9
includes taxes & fees
Book a stay at this luxury hotel in Seoul. Enjoy free WiFi, an outdoor pool, and a full-service spa. Our guests praise the helpful staff in our reviews. Popular ...
9/10 Wonderful! (1,000 reviews)
It was great

Reviewed on 2026/4/7

Grand Hyatt Seoul
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighborhoods around Insa-dong

Injeongjeon Hall at Changdeokgung Palace, Seoul, South Korea

Jongno-1.2.3.4 ga-dong

If you're spending time in Jongno-1.2.3.4 ga-dong, check out sights like Insa-dong or Gwangjang Market and hop on the metro to see more the city at Anguk Station or Jongno 3-ga Station.

Jongno-1.2.3.4 ga-dong
Jongno-gu

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4.5/5(383 area reviews)

Historic center of Seoul, Jongno District boasts palaces like Gyeongbokgung and Changdeokgung, museums such as Art Center Nabi, and the vibrant Gwangjang Market. Explore Insa-dong, Cheonggyecheon stream, and Jogyesa temple for a rich cultural experience.

Jongno-gu
Euljiro-dong

Euljiro-dong

While you're in Euljiro-dong, take in top sights like Chungmu-ro or Cheonggyecheon, and hop on the metro to see more the city at Euljiro 4-ga Station or Euljilo 3-ga Station.

Euljiro-dong
Myeong-dong

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5/5(2 area reviews)

Major shopping and tourism hub, Myeongdong boasts mid-to-high priced retail stores, international brands, and Korean cosmetics. Explore pedestrian-friendly streets, visit Myeongdong Cathedral, and easily access Seoul Subway Lines 2 and 4.

Myeong-dong
Jung-gu

Jung-gu

4.5/5(1,191 area reviews)

Travelers love Jung-gu for its popular shops, and you can see more of Seoul by jumping on the metro at Euljiro 4-ga Station or Chungmuro Station. You might spend time checking out top sights like Myeongdong Street and Chungmu-ro.

Jung-gu
Sogong-dong

Sogong-dong

Visitors to Sogong-dong love its popular shops, and you can check out Seoul Museum of Art and Sungnyemun Gate. If you want to see more in the area, you can get around town on the metro at City Hall Station.

Sogong-dong


Insa-dong

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