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Ham Yard Hotel, Firmdale Hotels

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Luxury
5.0 star property
9.8

Exceptional

Serene luxury in London's heart

Artsy design details adorn this quiet oasis in SoHo, steps from Piccadilly Circus. The full-service spa offers rejuvenating treatments after shopping nearby. Attentive staff leave handwritten notes and sweet treats in your elegant room, creating a personalized retreat from London's bustle.

Popular amenities

  • Spa
  • Free WiFi
  • Restaurant
  • Air conditioning
  • Gym
  • Breakfast available
The current price is NT$22,259
NT$26,711 total
includes taxes & fees
May 31 - Jun 1

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About this property

Ham Yard Hotel, Firmdale Hotels

  • Luxury hotel near Piccadilly Circus
  • A short walk from Leicester Square and Trafalgar Square, Ham Yard Hotel, Firmdale Hotels provides a bowling alley, a terrace, and shopping on site. Indulge in a facial, a massage, and a manicure/pedicure at the onsite spa. Be sure to enjoy al fresco dining at the on-site restaurant. Stay connected with free in-room WiFi, and guests can find other amenities such as a garden and a library.
  • Additional perks include:
    • Full breakfast (surcharge), valet parking (surcharge), and babysitting (surcharge)
    • A front-desk safe, a banquet hall, and luggage storage
    • Concierge services, a 24-hour front desk, and smoke-free premises
  • Room features
  • All 91 individually furnished rooms boast comforts such as 24-hour room service and premium bedding, as well as perks like air conditioning and bathrobes.
  • More amenities include:
    • Rollaway/extra beds (surcharge) and free cribs/infant beds
    • Bathrooms with designer toiletries and children's robes
    • Flat-screen TVs with satellite channels
    • Mini fridges, daily housekeeping, and desks

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  • Free WiFi
  • Restaurant
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NT$23,149 total
includes taxes & fees
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Policies

Check-in

Check-in time starts at 3 PM
Contactless check-in available
Minimum check-in age: 18

Check-out

Check-out before noon
Contactless check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets not allowed (service animals are welcome, and are exempt from fees)

Children and extra beds

Children are welcome
Rollaway/extra beds are available for GBP 78.0 per night
Free cribs are available on request at the property

Property payment types

Important information

Optional extras

  • Fee for full breakfast: approximately GBP 28 per person
  • Secured valet parking fee: GBP 70 per day (in/out privileges)
  • Rollaway bed fee: GBP 78.0 per night
  • Service fee: 5 percent

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Safety features at this property include a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room

We should mention

The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation

National rating

This establishment has received its official star rating from VisitEngland, the National Tourist Board for England.

Frequently asked questions

Is Ham Yard Hotel, Firmdale Hotels pet-friendly?

No, only service animals are welcome at the property.

How much does it cost to stay at Ham Yard Hotel, Firmdale Hotels?

As of 2026/5/20, prices found for a 1-night stay for 2 adults at Ham Yard Hotel, Firmdale Hotels on 2026/5/31 start from NT$22,259, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

How much is parking?

Valet parking is available for GBP 70 per day.

What time is check-in at Ham Yard Hotel, Firmdale Hotels?

Check-in begins at 3 PM.

What time is check-out at Ham Yard Hotel, Firmdale Hotels?

Check-out is at noon.

Where is Ham Yard Hotel, Firmdale Hotels located?

Located in London City Centre, this luxury hotel is steps from Piccadilly and Piccadilly Circus. Leicester Square and Trafalgar Square are also within 10 minutes. Piccadilly Circus Underground Station is only a 2-minute walk and Leicester Square Underground Station is 7 minutes.

Can I cancel my reservation for free and receive a full refund?

Yes, this property offers free cancellation on select room rates, because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.

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Reviews

Reviews

9.8

Exceptional

10

Cleanliness

9.6

Location

9.8

Staff & service

10

Property conditions & facilities
Rating 10 - Excellent. 296 out of 322 reviews
Rating 8 - Good. 21 out of 322 reviews
Rating 6 - Okay. 3 out of 322 reviews
Rating 4 - Poor. 1 out of 322 reviews
Rating 2 - Terrible. 1 out of 322 reviews

Reviews

Verified

10/10 Excellent

Lianne

Had the best stay at The Ham Yard, all the staff were super friendly and made us feel very welcome! Will definitely be back!!
Stayed 1 night in Mar 2026
Verified

10/10 Excellent

Andrew

Liked: Cleanliness, amenities, property conditions & facilities
Fantastic staff, spacious room with big bathroom such a rare find in the center of london. Would definitely stay again!
Stayed 3 nights in Nov 2025
Verified

10/10 Excellent

Omar

Liked: Cleanliness, amenities, property conditions & facilities
Excellent hotel in terms of service, cleanliness, room size, restaurant and location! It’s my go to whenever I’m in London!
Stayed 3 nights in Nov 2025
Verified

10/10 Excellent

Dave

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Weekend London break

Super location, excellent room and bathroom facilities, breakfast was delicious
Stayed 2 nights in Sep 2025
Verified

10/10 Excellent

Wendy

Liked: Cleanliness, staff & service, amenities
Everything is just fabulous. Amazing staff. Brilliant location.
Stayed 1 night in Dec 2025
Verified

10/10 Excellent

Ajay

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Rooms are lovely and service level exceptional! Restaurant is excellent as well. Gym is good for a city center boutique hotel.
Stayed 4 nights in Sep 2025
Verified

10/10 Excellent

David

Excellent location Staff & especially concierge/s, very helpful 10/10 Rooms 10/10 Restaurant/bar 10/10
Stayed 1 night in May 2025
Verified

10/10 Excellent

Erin

Liked: Cleanliness, amenities, property conditions & facilities
Ham Yard is always amazing. One of my favorite hotels!! So charming and service is wonderful.
Stayed 1 night in Jun 2025
Verified

10/10 Excellent

Iwona

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful hotel.Very clean room.We love it!!!
Stayed 3 nights in Oct 2025
Verified

10/10 Excellent

BRONWEN

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
One of the best hotels I have stayed out. Service was exceptional
Stayed 4 nights in Apr 2025
Verified

10/10 Excellent

Louise

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent location right in the heart of SoHo.
Stayed 3 nights in Jul 2024
Verified

10/10 Excellent

Juliet

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Excellent service, gorgeous design of room.
Stayed 1 night in Dec 2024
Verified

10/10 Excellent

Nella

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
the hamyard is a beautiful hotel! my husband and I felt like home during our stay. the location is perfect and the staff is helpful and friendly!! this hotel is a must in soho! we live in new jersey and are already planning a staycation at there nyc location!
Stayed 6 nights in Jul 2025
Verified

10/10 Excellent

Danielle

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Loved the decor and artworks. Rooms are very comfortable, spacious and well maintained. Hotel breakfast was exceptional. Hotel staff friendly. Great location. We walked almost everywhere during our 7 night stay.
Stayed 6 nights in Jul 2025
Verified

10/10 Excellent

Keke

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

London at Its Best

We had a truly memorable stay in London. From breakfast to dinner and evening drinks, every detail was flawless. The service was both professional and warm, and the location is simply unbeatable. We look forward to returning on our next visit.
Stayed 4 nights in Aug 2025
Verified

10/10 Excellent

George

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Well positioned as a perfect off Soho/Piccadilly retreat: quiet, luxurious, well appointed in every way haven in the midst of all the action.
Stayed 5 nights in Aug 2023
Verified

10/10 Excellent

Verified traveler

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Super London Stay

A super central hotel, beautifully decorated with attentive service. Book it!
Stayed 1 night in May 2024
Verified

10/10 Excellent

kendall

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

The best hotel

Hands down the best hotel I’ve ever stayed in! Friendly staff, great restaurant/room service, quiet rooms and super comfortable. I will be back!
Stayed 2 nights in May 2024
Verified

10/10 Excellent

Kari

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Ham Yard Hotel is close to everything and everywhere you want to be for a London vacation! Fun and classy vibe, not pretentious, the staff is amazing! Warm, inviting, helpful….perfect! The hotel smells magnificent, gym is great and 4th fl terrace is a great place to land after a long day of walking!! This is now the only hotel I’ll stay at, both personally and professionally!
Stayed 4 nights in Mar 2025
Verified

10/10 Excellent

Prushad

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Everything was clean and fine. All staff were polite and helpful.
Stayed 1 night in Aug 2024
Verified

10/10 Excellent

Christina

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I can’t say enough great things about this hotel! If you are looking for an upscale, trendy hotel in a wonderful location, this is your spot. The service is impeccable, from small details like milk and cookies left for our daughter to the concierge returning our call at midnight. The restaurant, grounds and hotel are well taken care of with carefully curative artsy design details. Gorgeous, spacious rooms that make you forget you’re so close to a bustling city. The hotel is nestled away in a quiet corner of a hip area. Very walkable to great restaurants, shopping and entertainment. We felt extremely welcomed with our daughter but my husband and I can’t wait to go back and enjoy an adults trip soon!
Stayed 3 nights in Jul 2024
Verified

10/10 Excellent

Shifa

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
One of the best hotels we’ve had the pleasure of staying with. We were there for a 6 night stay and we will definitely be coming back, the staff was so attentive to our needs. Everything was kept perfectly need and stocked throughout our stay. I ordered tea with room service half way through our stay and the staff kept a tea service in our room with a kettle for the rest of our stay. It was so thoughtful! They also left nice hand written notes and small treats (lotion, sweets etc) throughout. The water pressure in the shower was so great as well as the shampoo and body wash. I have nothing but great things to say about this hotel and their incredible standards.
Stayed 6 nights in Oct 2024
Verified

10/10 Excellent

ning

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We received a complimentary upgrade. The room is very spacious, the service is excellent, and the location is perfect. The breakfast is outstanding.
Stayed 4 nights in May 2026
Verified

10/10 Excellent

Christina

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Fabulous all the way around
Stayed 6 nights in Apr 2026
Verified

10/10 Excellent

Wayne

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
excelent attention to detail
Stayed 1 night in May 2026