Samseong-dong

Seoul

Samseong-dong
Samseong-dong
Samseong-dong
Samseong-dong
Samseong-dong
With one of Asia’s biggest underground malls, sky-high buildings and international brands, this glitzy Seoul district is also the unlikely home of several historic sites.

Visit Seoul’s Samseong-dong area to discover different facets of the South Korean capital’s character all at once. Home to the massive COEX Convention and Exhibition Center, the district draws countless suited men and women daily. Alongside the purposeful businesspeople, thousands of shoppers drift down the corridors of the underground COEX Shopping Mall. Elsewhere, peaceful sites of historic and religious significance offer a complete change of pace.

Whether or not you plan to spend money, a visit to the impressive COEX Shopping Mall is an entertaining activity. Wander the brightly lit hallways of one of the largest underground shopping malls in Asia, stopping in the many stores selling unusual items or unique local brands. When you get hungry, dine at one of the mall’s dozens of restaurants. Bring the kids and set aside time to meet the beautiful marine creatures that live in the COEX Aquarium.

There is no need to venture out of the complex to find after-dark entertainment. Enjoy a movie at the mall’s Megabox theater or see a live musical at the COEX Artium.

Above ground, explore streets lined with futuristic towering buildings. Look up and see office workers at their desks behind hundreds of windows. When you are ready to escape the urban environment, stroll through the leafy Seolleung Burial Grounds. As well as being very scenic, this green space has historic importance, as it was built for the Joseon Dynasty monarchs.

Another place to find peace in Samseong-dong is the beautiful Bongeunsa TempleOpens in a new window, which is over 1,000 years old. Plan ahead and you can even stay here. The Bongeunsa templestay program allows visitors to sleep in the building and follow the daily rhythms of the lives led by Buddhist monks.

Reach all of Samseong-dong’s attractions easily from Samseong station, which is well connected to the rest of the city. Allow ample time to explore the subterranean reaches of this area, as their size is not to be underestimated.


Popular places to visit


Samseong-dong Hotel Deals

L7 GANGNAM by LOTTE HOTELS

L7 GANGNAM by LOTTE HOTELS

4 out of 5
415 Teheran-ro, Gangnam-gu Seoul
The price is NT$4,652 per night from Apr 19 to Apr 20
NT$4,652
NT$5,117 total
Apr 19 - Apr 20
includes taxes & fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Our guests praise the helpful staff and the clean ...
9.2/10 Wonderful! (1,810 reviews)
Good location if you want to stay in Gangnam, Seoul.

Reviewed on 2026/3/26

L7 GANGNAM by LOTTE HOTELS
Shilla Stay Samsung COEX Center

Shilla Stay Samsung COEX Center

4 out of 5
506, Yeongdong-daero Seoul Seoul
The price is NT$4,757 per night from Apr 19 to Apr 20
NT$4,757
NT$5,233 total
Apr 19 - Apr 20
includes taxes & fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, a rooftop terrace, and breakfast (surcharge). Our guests praise the clean rooms in our ...
8.4/10 Very Good! (1,001 reviews)
Clean room, comfortable bed.

Reviewed on 2026/3/25

Shilla Stay Samsung COEX Center
Grand InterContinental Seoul Parnas by IHG

Grand InterContinental Seoul Parnas by IHG

5 out of 5
521, Teheran-ro, Gangnam-gu Seoul
The price is NT$9,980 per night from Apr 26 to Apr 27
NT$9,980
NT$12,076 total
Apr 26 - Apr 27
includes taxes & fees
Book a stay at this luxury hotel in Seoul. Enjoy free WiFi, free parking, and 3 restaurants. Our guests praise the helpful staff and the property condition in ...
9.6/10 Exceptional! (1,003 reviews)
Good location

Reviewed on 2026/3/27

Grand InterContinental Seoul Parnas by IHG
Oakwood Premier Coex Center

Oakwood Premier Coex Center

5 out of 5
46, Teheran-ro 87-gil, Gangnam-gu Seoul Seoul
The price is NT$5,604 per night from Apr 27 to Apr 28
NT$5,604
NT$6,781 total
Apr 27 - Apr 28
includes taxes & fees
Book a stay at this luxury aparthotel in Seoul. Enjoy free WiFi, free parking, and a casino. Our guests praise the helpful staff in our reviews. Popular attractions ...
9.2/10 Wonderful! (1,574 reviews)
Excellent location

Reviewed on 2026/3/24

Oakwood Premier Coex Center
HOTEL THE BOTANIK SEWOON MYEONGDONG

HOTEL THE BOTANIK SEWOON MYEONGDONG

4 out of 5
23-1 Eulji-ro 19-gil, Jung-gu Seoul
The price is NT$5,772 per night from Apr 20 to Apr 21
NT$5,772
NT$6,350 total
Apr 20 - Apr 21
includes taxes & fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Popular attractions Myeongdong Street and Dongdaemun ...
9.2/10 Wonderful! (1,191 reviews)
It was a mom and son trip to visit universities, see some family and reconnect with Seoul and Korea after experiencing loss. I had asked for a view of Namsam tower months earlier with no response and then asked again right before we arrived... I spent quite a bit on a twin suite so thought it could ...

Reviewed on 2026/3/27

HOTEL THE BOTANIK SEWOON MYEONGDONG
LOTTE CITY HOTEL MYEONGDONG

LOTTE CITY HOTEL MYEONGDONG

4 out of 5
362, Samil-daero, Jung-gu Seoul
The price is NT$5,497 per night from Apr 21 to Apr 22
NT$5,497
NT$6,047 total
Apr 21 - Apr 22
includes taxes & fees
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a health club. Our guests praise the breakfast and the helpful ...
9/10 Wonderful! (2,976 reviews)
Basic breakfast, small rooms ( before paid upgrade) elevators that hardly come, a bath with a curtain, only few sockets. In short not what you expect from a 4 star hotel.

Reviewed on 2026/3/28

LOTTE CITY HOTEL MYEONGDONG
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighborhoods around Samseong-dong

Gangnam-gu

Gangnam-gu

4.5/5(676 area reviews)

Heavily concentrated wealth and high-end shopping areas like Apgujeong, COEX Mall, and Garosugil define this district. Explore Bongeun Temple and savor modern Korean cuisine at upscale restaurants near Park Hyatt Hotel.

Gangnam-gu
Yeoksam 1-dong

Yeoksam 1-dong

If you're spending time in Yeoksam 1-dong, check out sights like Kukkiwon or Teheran-ro and hop on the metro to see more the city at Yeoksam Station or Eonju Station.

Yeoksam 1-dong
Seongsu-dong

Seongsu-dong

If you're spending time in Seongsu-dong, check out sights like Seoul Forest or Hangang Park and hop on the metro to see more the city at Seoul-forest Station or Ttukseom Station.

Seongsu-dong
Seocho-gu

Seocho-gu

4.5/5(32 area reviews)

Travelers choose Seocho-gu for its abundant dining options. Hop aboard the metro at Yangjae Station or Nambu Bus Terminal Station and check out top sights like KEPCO Art Center.

Seocho-gu
Itaewon-dong

Itaewon-dong

3/5(1 area review)

Take time in Itaewon-dong to visit attractions like Itaewon Antique Furniture Street and Itawon Street. You might also appreciate the abundant dining options, and you can hop on the metro at Itaewon Station to see more of the city.

Itaewon-dong
Cheonggyecheon canal near Dongdaemun district, Seoul, South Korea

Dongdaemun-gu

4/5(44 area reviews)

Home to the University of Seoul and bustling Cheongnyangni Station, Dongdaemun District offers a lively atmosphere with Gyeongdong Market's herbal medicine and agricultural delights. Explore cultural sites like King Sejong Memorial and Seonnongdan.

Dongdaemun-gu


Samseong-dong

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