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W Florence

5.0 star property

Choose dates to view prices

A short walk from Piazza di Santa Maria Novella and Cathedral of Santa Maria del Fiore, W Florence provides a coffee shop/cafe, dry cleaning/laundry services, and 3 bars. Be sure to enjoy a meal at the two on-site restaurants. Guests can connect to free in-room WiFi.

Reviews

9.2 out of 10
Wonderful

Popular amenities

  • Pet friendly
  • Free WiFi
  • Restaurant
  • Air conditioning
  • Parking available
  • Bar
The current price is NT$16,731
NT$18,992 total
includes taxes & fees
Mar 7 - Mar 8

Room options

Available filters for rooms
Showing 11 of 11 rooms

View all photos for Junior Suite, 1 King Bed

Free WiFi, bed sheets

Junior Suite, 1 King Bed

Highlights

Air conditioning
Heating
Private bathroom
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

View all photos for Premier Room, 1 King Bed, Balcony

Free WiFi, bed sheets

Premier Room, 1 King Bed, Balcony

Highlights

Air conditioning
Heating
Private bathroom
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

View all photos for Deluxe Room, 1 King Bed, Balcony

Deluxe Room, 1 King Bed, Balcony | Free WiFi, bed sheets

Deluxe Room, 1 King Bed, Balcony

10.0 out of 10
Exceptional
(1 review)

Highlights

Air conditioning
Heating
Private bathroom
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

View all photos for Deluxe Room, 1 King Bed

Deluxe Room, 1 King Bed | Free WiFi, bed sheets

Deluxe Room, 1 King Bed

10.0 out of 10
Exceptional
(1 review)

Highlights

Air conditioning
Heating
Private bathroom
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

View all photos for Superior Room, 1 King Bed

Free WiFi, bed sheets

Superior Room, 1 King Bed

Highlights

Air conditioning
Heating
Private bathroom
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

View all photos for Superior Room, 2 Twin Beds

Superior Room, 2 Twin Beds | Free WiFi, bed sheets

Superior Room, 2 Twin Beds

Highlights

Air conditioning
Heating
Private bathroom
Daily housekeeping
  • Sleeps 2
  • 2 Twin Beds

View all photos for Superior Suite, 1 King Bed

Superior Suite, 1 King Bed | Free WiFi, bed sheets

Superior Suite, 1 King Bed

Highlights

Air conditioning
Heating
Private bathroom
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

Premier Suite, 1 King Bed, Non Smoking

Highlights

Air conditioning
Heating
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

Junior Suite, 1 King Bed, Non Smoking

Highlights

Air conditioning
Heating
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

Suite, 1 King Bed, Non Smoking

Highlights

Air conditioning
Heating
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

Signature Suite, 1 King Bed, Non Smoking, Terrace

Highlights

Air conditioning
Heating
Daily housekeeping
  • Sleeps 2
  • 1 King Bed

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NT$12,772 total
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About the neighborhood

Historic Centre of Florence, a neighborhood in Florence, is home to W Florence. Basilica of Santa Maria Novella and Uffizi Gallery are cultural highlights, and some of the area's notable landmarks include Cathedral of Santa Maria del Fiore and Fortezza da Basso. Florence Botanical Gardens and Galileo Museum - Institute and Museum of the History of Science are also worth visiting. Visit our Florence travel guide
Map
Piazza Dell'Unita Italiana 3/4, Florence, FI, 50123

What's nearby

  • Piazza di Santa Maria Novella which includes a garden, heritage architecture and a church or cathedral
    Piazza di Santa Maria Novella
    2 min walk - 0.2 km
  • Province of Florence featuring street scenes and heritage architecture
    Basilica of Santa Maria Novella
    2 min walk - 0.2 km
  • Central Market which includes markets, food and interior views
    Central Market
    5 min walk - 0.5 km
  • Cathedral of Santa Maria del Fiore featuring a city, heritage architecture and a church or cathedral
    Cathedral of Santa Maria del Fiore
    6 min walk - 0.6 km
  • Piazza del Duomo which includes night scenes, heritage architecture and a church or cathedral
    Piazza del Duomo
    8 min walk - 0.7 km

Getting around

  • Unità Tram Stop
    1 min walk
  • Florence (ZMS-Santa Maria Novella Train Station)
    4 min walk
  • Florence Airport, Peretola (FLR)
    26 min drive

Restaurants

  • Caffè Alinari
    2 min walk
  • Alibi Craft Beer & Kitchen
    2 min walk
  • Ciro & Sons
    2 min walk
  • giaogiao stazione firenze
    2 min walk
  • Lorenzo de'Medici
    2 min walk

About this property

W Florence

Luxury hotel near Cathedral of Santa Maria del Fiore
Close to Basilica of Santa Maria Novella and Central Market, W Florence provides a coffee shop/cafe, dry cleaning/laundry services, and 3 bars. Be sure to enjoy a meal at the two on-site restaurants. Guests can connect to free in-room WiFi.
You'll also find perks like:
  • Valet parking (surcharge), a roundtrip airport shuttle (surcharge), and multilingual staff
  • A 24-hour front desk, a water dispenser, and concierge services
  • Smoke-free premises, a porter/bellhop, and a front-desk safe
Room features
All 119 rooms boast comforts such as air conditioning, as well as amenities like free WiFi.
More conveniences in all rooms include:
  • Heating and daily housekeeping

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  • Free WiFi
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The price is NT$11,143
NT$12,772 total
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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 500+ Mbps (good for 6+ people or 10+ devices)
  • Available in some public areas: Free WiFi

Parking and transportation

  • Offsite parking available (EUR 45 per night); reservations required
  • 24-hour roundtrip airport shuttle on request for a surcharge
  • Secured, covered valet parking on site (EUR 60 per night)

Food and drink

  • 2 restaurants
  • 3 bars/lounges
  • A coffee shop/cafe
  • Coffee and tea in common areas
  • Snack bar/deli

Restaurants on site

  • Akira Back
  • Tratto
  • W Lounge
  • W Lounge Courtyard
  • Zefiro

Family friendly

  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • Lockers
  • Luggage storage
  • Safe at front desk
  • Water dispenser

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Tour and ticket assistance
  • Wedding services

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Accessible airport shuttle
  • Elevator
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible business center
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible gym
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path of travel
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant
  • Wheelchair-accessible spa

More

  • Communal living room
  • Reception hall
  • Smoking not allowed

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Bathtub or shower
  • Towels provided

More

  • Air conditioning
  • Heating

Policies

Check-in

Check-in start time: 6:00 AM; Check-in end time: anytime
Minimum check-in age: 18

Check-out

Check-out before noon

Special check-in instructions

This property offers transfers from the airport (surcharges may apply); to arrange pick-up, guests must contact the property 72 hours prior to arrival, using the contact information on the booking confirmation
Front desk staff will greet guests on arrival at the property
The credit card used to book the reservation must be presented by the cardholder at check-in along with matching photo identification, and other arrangements must be coordinated with the property prior to arrival
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets allowed for an extra charge of EUR 120 per accommodation, per stay
Service animals are welcome, and are exempt from fees
Welcoming dogs and cats only

Children and extra beds

Children are welcome
Rollaway/extra beds are not available
Cribs (infant beds) are not available

Property payment types

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • A tax is imposed by the city: EUR 8.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

We have included all charges provided to us by the property.

Optional extras

  • Airport shuttle fee: EUR 130 per vehicle (one-way, maximum occupancy 4)
  • Airport shuttle fee per child: EUR 130 (one-way), (up to 18 years old)
  • Covered valet parking fee: EUR 60 per night
  • Nearby parking fee: EUR 45 per night (164 ft away)
  • Pet fee: EUR 120 per accommodation, per stay
  • Service animals are exempt from fees

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, mobile payments, and cash
This property reserves the right to pre-authorize the guest's credit card prior to arrival.
This property affirms that it follows the cleaning and disinfection practices of Commitment to Clean (Marriott)
Property Registration Number IT048017A1XL81K7ZV

We should mention

All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using information in the booking confirmation

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

W Florence Hotel
W Florence Florence
W Florence Hotel Florence

Frequently asked questions

Is W Florence pet-friendly?

Yes, cats and dogs are allowed at this property. There's a fee of EUR 120 per accommodation, per stay. Service animals are exempt from fees.

How much does it cost to stay at W Florence?

As of 2026/3/6, prices found for a 1-night stay for 2 adults at W Florence on 2026/3/7 start from NT$16,731, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

How much is parking?

Valet parking is available for EUR 60 per night.

What time is check-in at W Florence?

Check-in start time: 6:00 AM; Check-in end time: anytime.

What time is check-out at W Florence?

Check-out is at noon.

Does W Florence provide a shuttle to the airport?

Yes, there's an airport shuttle that runs on request. A fee of EUR 130 per vehicle applies.

Where is W Florence located?

Located in Historic Centre of Florence, this luxury hotel is steps from Via Faenza and Basilica of Santa Maria Novella. Piazza di Santa Maria Novella and Central Market are also within 5 minutes. Unità Tram Stop is only a 2-minute walk and Valfonda - Stazione Santa Maria Novella Tram Stop is 3 minutes.

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Reviews

W Florence Reviews

9.2

Wonderful

9.6

Cleanliness

8.4

Amenities

9.0

Staff & service

9.0

Property conditions & facilities
Rating 10 - Excellent. 7 out of 10 reviews
Rating 8 - Good. 2 out of 10 reviews
Rating 6 - Okay. 1 out of 10 reviews
Rating 4 - Poor. 0 out of 10 reviews
Rating 2 - Terrible. 0 out of 10 reviews

Reviews

8/10 Good

Ka Lee

Liked: Cleanliness, amenities, property conditions & facilities
Great location. Superb staff. Comfortable beds. Room a little small. Wish the lobby bar had a better vibe. Overall a very enjoyable stay.
Stayed 2 nights in Jan 2026

10/10 Excellent

Jakyra

Liked: Cleanliness, staff & service, property conditions & facilities
Staff was friendly, very hospitable,
Stayed 1 night in Aug 2025

6/10 Okay

Dino

Liked: Cleanliness, staff & service, amenities
Room temperature was not comfortable and noisy.
Stayed 9 nights in Oct 2025

10/10 Excellent

José Augusto

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Hotel extremamente novo com staff super dedicado e solicito. Academia excelente, ótimo restaurante, quarto espaçoso e confortável.
Stayed 6 nights in Nov 2025

10/10 Excellent

Terrence

Liked: Cleanliness, amenities, property conditions & facilities
The Staff and Hotel were the best! The location of the hotel is fantastic!
Stayed 3 nights in Nov 2025

10/10 Excellent

Edison

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Hotel excelente, instalações novas, café da manhã sensacional e ótima localização. O atendimento tambem era muito bom. Em questão de preço achei um pouco elevado, o justo seria em torno de 20 a 30% a menos.
Stayed 4 nights in Nov 2025

10/10 Excellent

CHUN CHENG

Liked: Cleanliness, staff & service, amenities
服務非常到位，而且非常心非常乾淨
Stayed 2 nights in Nov 2025

8/10 Good

gonzalo

Liked: Cleanliness, staff & service, amenities
Bien pero exageradamente peqieña
Stayed 2 nights in Sep 2025

10/10 Excellent

Marwan

Stayed 4 nights in Sep 2025

10/10 Excellent

GILBERTO

Stayed 3 nights in Aug 2025