The Prima Hotel Jongno Insadong

Property class: 3

Choose dates to view prices

Located close to Gwanghwamun Square and Gyeongbokgung Palace, The Prima Hotel Jongno Insadong provides a coffee shop/cafe, laundry facilities, and a gym. In addition to a business center and a restaurant, guests can connect to free in-room WiFi, with speed of 100+ Mbps (good for 1–2 people or up to 6 devices).

Reviews

9.2 out of 10
Wonderful

Popular amenities

  • Parking available
The current price is NT$5,704
NT$6,274 total
includes taxes & fees
Nov 15 - Nov 16

Room options

Available filters for rooms
Showing 11 of 11 rooms

View all photos for Standard Single Room

A hotel room with a bed, bedside table, lamp, and a painting on the wall.

Standard Single Room

9.4 out of 10
Exceptional
(15 reviews)
  • City view
  • 172 sq ft
  • 1 bedroom
  • Sleeps 1
  • 1 Large Twin Bed

View all photos for Standard Double Room

A hotel room with a wooden desk, a bed with white linens, a dark wall, and a window with curtains.

Standard Double Room

9.4 out of 10
Exceptional
(26 reviews)
  • City view
  • 191 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed

View all photos for Standard Twin Room

A hotel room with two beds, a desk, a lamp, and a window with curtains.

Standard Twin Room

9.2 out of 10
Wonderful
(44 reviews)
  • City view
  • 191 sq ft
  • 1 bedroom
  • Sleeps 3
  • 2 Large Twin Beds

View all photos for Superior Twin Room

A hotel room with two beds, a desk with a lamp, a chair, and a window with curtains.

Superior Twin Room

9.6 out of 10
Exceptional
(5 reviews)
  • City view
  • 226 sq ft
  • 1 bedroom
  • Sleeps 3
  • 2 Large Twin Beds

View all photos for Deluxe Double Room

A hotel room with a large bed, a desk with a telephone, and a chair.

Deluxe Double Room

9.2 out of 10
Wonderful
(5 reviews)
  • City view
  • 248 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed

View all photos for Deluxe Twin Room

A hotel room with a bed, a desk, and a lamp.

Deluxe Twin Room

8.6 out of 10
Excellent
(10 reviews)
  • City view
  • 248 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 Large Twin Bed and 1 Queen Bed

View all photos for Family Triple Room

A hotel room with two beds, a desk, a chair, and a TV on the wall.

Family Triple Room

9.8 out of 10
Exceptional
(14 reviews)
  • City view
  • 312 sq ft
  • 1 bedroom
  • Sleeps 4
  • 3 Large Twin Beds

View all photos for Royal Double Room

A modern hotel room with a large bed, a desk, a chair, and a view of the outdoors.

Royal Double Room

9.4 out of 10
Exceptional
(3 reviews)
  • City view
  • 377 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for Royal Suite Room

A modern living room with leather sofas, a glass coffee table, and a bookshelf filled with books.

Royal Suite Room

10.0 out of 10
Exceptional
(3 reviews)
  • City view
  • 743 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for Standard King Room

A hotel room with a bed, a bedside table with a phone and a notepad, a wall-mounted TV, and an air conditioning unit.

Standard King Room

8.4 out of 10
Very good
(5 reviews)
  • City view
  • 191 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for Family Quadruple Room

A hotel room with three beds, a desk, and a TV.

Family Quadruple Room

10.0 out of 10
Exceptional
(1 review)
  • City view
  • 338 sq ft
  • 1 bedroom
  • Sleeps 5
  • 2 Large Twin Beds and 1 Queen Bed
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About the neighborhood

Jongno-gu, a neighborhood in Seoul, is home to The Prima Hotel Jongno Insadong. Gwanghwamun Square and Bukchon Hanok Village are notable landmarks, and travelers looking to shop may want to visit Myeongdong Street and Namdaemun Market. Gyeongbokgung Palace and N Seoul Tower are two other places to visit that come recommended. Visit our Seoul travel guide
Map
46 Ujeongguk-ro, Jongno-gu, Seoul, 03145

What's nearby

  • A busy street with shops and signs in a foreign language.
    Insa-dong
    3 min walk - 0.3 km
  • A traditional Korean gate with intricate designs and multiple levels, set against a backdrop of lush green mountains.
    Gyeongbokgung Palace
    8 min walk - 0.7 km
  • A nighttime cityscape with a prominent statue in the center, surrounded by modern buildings and a wide, open plaza.
    Gwanghwamun Square
    9 min walk - 0.8 km
  • Traditional Korean architecture with tiled roofs and wooden structures, set against a backdrop of modern buildings and a mountain.
    Bukchon Hanok Village
    14 min walk - 1.2 km
  • A bustling urban street at night with illuminated storefronts and a crowd of people.
    Myeongdong Street
    14 min walk - 1.2 km

Getting around

  • Jonggak Station
    3 min walk
  • Seoul Station
    8 min drive
  • Gimpo Intl. Airport (GMP)
    50 min drive

Restaurants

  • 발우공양
    2 min walk
  • 성가백암순대
    1 min walk
  • 홍성원
    2 min walk
  • 교대이층집
    1 min walk
  • 멘츠루
    2 min walk

About this property

The Prima Hotel Jongno Insadong

  • Hotel remodeled in 2024 and located near Gyeongbokgung Palace
  • Located close to Gwanghwamun Square and Bukchon Hanok Village, The Prima Hotel Jongno Insadong provides a coffee shop/cafe, laundry facilities, and a gym. Stay connected with free in-room WiFi, with speed of 100+ Mbps (good for 1–2 people or up to 6 devices), and guests can find other amenities such as a business center and a restaurant.
  • You'll also find perks like:
    • Buffet breakfast (surcharge), self parking (surcharge), and a banquet hall
    • Multilingual staff, a front-desk safe, and an elevator
    • Concierge services, smoke-free premises, and luggage storage
    • Guest reviews give top marks for the helpful staff
  • Room features
  • All 155 rooms include comforts such as premium bedding and air conditioning, as well as thoughtful touches like free WiFi and desk chairs.
  • Extra conveniences in all rooms include:
    • Free tea bags/instant coffee and electric kettles
    • Toilets with electronic bidets, free toiletries, and hair dryers
    • Wardrobes/closets, mini fridges, and heating

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  • Restaurant
  • Air conditioning
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Frequently asked questions

Is The Prima Hotel Jongno Insadong pet-friendly?

No, pets are not allowed at this property.

How much does it cost to stay at The Prima Hotel Jongno Insadong?

As of 2026/10/23, prices found for a 1-night stay for 2 adults at The Prima Hotel Jongno Insadong on 2026/11/15 start from NT$5,704, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

How much is parking?

Self parking is available for KRW 10000 per day.

What time is check-in at The Prima Hotel Jongno Insadong?

Check-in start time: 3:00 PM; Check-in end time: anytime. A fee applies for early check-in (subject to availability).

What time is check-out at The Prima Hotel Jongno Insadong?

Check-out is at noon. Late check-out is available for a fee (subject to availability).

Where is The Prima Hotel Jongno Insadong located?

Located in Jongno-gu, this hotel is within a 15-minute walk of Gyeongbokgung Palace, Gwanghwamun Square, and Myeongdong Street. Bukchon Hanok Village and Namdaemun Market are also within 1 mi (2 km). Jonggak Station is only a 3-minute walk and Anguk Station is 6 minutes.

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Reviews

The Prima Hotel Jongno Insadong Reviews

9.2

Wonderful

9.6

Cleanliness

9.2

Amenities

9.6

Staff & service

9.2

Property conditions & facilities
Rating 10 - Excellent. 784 out of 1128 reviews
Rating 8 - Good. 267 out of 1128 reviews
Rating 6 - Okay. 53 out of 1128 reviews
Rating 4 - Poor. 8 out of 1128 reviews
Rating 2 - Terrible. 16 out of 1128 reviews

Reviews

Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location, clean rooms
Stayed 3 nights in Sep 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very nice hotel and facilities! Great location
Stayed 6 nights in Aug 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Location is great, close to lots of shops and restaurants. Easy subway access.
Stayed 4 nights in Oct 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The location is great, very easy to access subway
Stayed 4 nights in Oct 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The location was very convenient. The staff were very friendly and helpful.
Stayed 6 nights in Oct 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location, amazing staff, clean, nice and updated rooms, decent price
Stayed 5 nights in Sep 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The Prima hotel Jongno was clean and fairly quiet. The location was excellent for exploring Seoul. It was very convenient to have coin laundry on site as well.
Stayed 8 nights in Oct 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location, you can walk to palaces, shopping, and plenty of places to explore. Staff is wonderful. Their suggestions were right on! I would go back if visiting Seoul again
Stayed 4 nights in Oct 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location
Stayed 2 nights in Aug 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Second time to stay ...best location great service
Stayed 1 night in Aug 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It was our second time staying since we enjoyed the first one! I can only recommend. The staff is very friendly and helpful. Hotel rooms are always nicely cleaned and it's generally a comfy place. Also easy to use public transports and good walking distances!
Stayed 10 nights in Sep 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Good location and clean rooms. Easy walk to subway
Stayed 3 nights in Sep 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, property conditions & facilities
The Hotel is located at a convenient location, with in walking distance to many tourist areas. The room is a bit small but other than than that I did not have any major concerns.
Stayed 3 nights in Oct 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I loved the way the hotel is. It is in a prime location. The rooms are very quiet and very well appointed for the price. The staff are extremely friendly and helpful. I couldn't recommend this hotel more highly. It is a definite repeat.
Stayed 4 nights in Sep 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Overall our stay @ Prima hotel was excellent!!! Location to all the cities favorites are walking distance or a shot bus ride away !!! Would recommend
Stayed 5 nights in Sep 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The Prima Hotel was very clean and luxurious! We enjoyed our stay there very much. The staff were very helpful, they even helped me book a facial for me. When we needed more amenities they were happy to help us with that as well. The hotel also has a Art Gallery located in the back and hotel guests can go for free which I really enjoyed. The location was great, it was a 20 minute walk from Myeongdong or a 9 minte taxi. Also located a 10 minute walk from two major palaces which we visited.
Stayed 4 nights in Sep 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Good location to major attractions. Clean room, though the room is a little bit small.
Stayed 3 nights in Jul 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Awesome heated toilet and bidet and room temperature control! The room was everything I needed for 3 nights.
Stayed 3 nights in Sep 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We stayed in the 3 bed family room for a week and it was great. Helpful staff, nice amenities. Convenience store located right out front of the property. The coin op laundry was a plus. Hotel is walking distance to everything. Perfect for the money.
Stayed 7 nights in Sep 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This hotel is in a great location for Insadong and a bit quieter than myeondong but easy to walk to. We would recommend.
Stayed 4 nights in Aug 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities
The room was large, clean and comfortable. Excellent customer service from the staff.
Stayed 3 nights in Aug 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great6 location and helpful staff. Breakfast was ok.
Stayed 3 nights in Jul 2026
Verified review

6/10 Okay

Liked: Staff & service, amenities
The property was conveniently located near important sites. The rooms were a bit tight for 3 people as there was no room for our luggage, but everything else was good. Glad they had bathroom toiletries. The staff was very helpful to answer our questions.
Stayed 1 night in Aug 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
GOOD LOCATION & FRIENDLY STAFF
Stayed 8 nights in Jun 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The location for the hotel is perfect. Close to the main attractions and has easy access to the subway. The rooms are clean, the breakfast buffet is excellent(varies every day) and the laundry room worked well for us after the hot humid days in seoul. Would absolutely stay here again!
Stayed 5 nights in Jul 2026