Scarlet Hotel

Hotel in Tel Aviv with a fitness center and a rooftop terrace

Choose dates to view prices

Dave Gordon - Son of a Brown sits in Old North, offering a rooftop with spectacular views, a peaceful garden, and a charming library. Free WiFi keeps you connected, and bike rentals make exploring easy and fun.

Reviews

8.8 out of 10
Excellent

Popular amenities

  • Gym
  • Housekeeping
  • Air conditioning
  • Free WiFi

Room options

Available filters for rooms
Showing 5 of 5 rooms

Economy Double Room

9.2 out of 10
Wonderful
(5 reviews)

Highlights

Soundproofed
Air conditioning
Refrigerator
Flat-screen TV
Premium bedding
Blackout drapes/curtains
Hair dryer
Rainfall showerhead
Soundproofed rooms
Air conditioning
Blackout drapes/curtains
Premium bedding
Hair dryer
Rainfall showerhead
  • 129 sq ft
  • City view
  • Sleeps 2
  • 1 Double Bed

Classic Room, 1 Queen Bed

9.2 out of 10
Wonderful
(10 reviews)

Highlights

Soundproofed
Air conditioning
Refrigerator
Flat-screen TV
Premium bedding
Blackout drapes/curtains
Hair dryer
Rainfall showerhead
Soundproofed rooms
Air conditioning
Blackout drapes/curtains
Premium bedding
Hair dryer
Rainfall showerhead
  • 172 sq ft
  • City view
  • Sleeps 2
  • 1 Queen Bed

Classic Double Room with Balcony

9.4 out of 10
Exceptional
(3 reviews)

Highlights

Balcony
Soundproofed
Air conditioning
Refrigerator
Flat-screen TV
Premium bedding
Blackout drapes/curtains
Hair dryer
Balcony
Soundproofed rooms
Air conditioning
Blackout drapes/curtains
Premium bedding
Hair dryer
  • 173 sq ft
  • City view
  • Sleeps 2
  • 1 Queen Bed OR 2 Twin Beds

Deluxe Double Room

Highlights

Separate sitting area
Soundproofed
Air conditioning
Refrigerator
Flat-screen TV
Premium bedding
Blackout drapes/curtains
Bathrobes
Separate sitting area
Soundproofed rooms
Air conditioning
Blackout drapes/curtains
Premium bedding
Bathrobes
  • 236 sq ft
  • City view
  • Sleeps 3
  • 1 Queen Bed and 1 Twin Sofa Bed

Suite with Balcony

Highlights

Separate sitting area
Soundproofed
Individually furnished
Individually decorated
Air conditioning
Refrigerator
Free minibar items
Flat-screen TV
Separate sitting area
Soundproofed rooms
Individually furnished
Individually decorated
Air conditioning
Blackout drapes/curtains
  • 237 sq ft
  • City view
  • Sleeps 4
  • 2 Queen Beds

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About the neighborhood

Map
17 J.L Gordon St., Tel Aviv, 6343801

What's nearby

  • Gordon Beach - 5 min walk - 0.5 km
  • Bauhaus Center - 10 min walk - 0.9 km
  • Jerusalem Beach - 14 min walk - 1.2 km
  • Rothschild Boulevard - 19 min walk - 1.6 km
  • Carmel Market - 3 min drive - 1.9 km

Getting around

  • Tel Aviv Savidor Central Station - 12 min drive
  • Ben Gurion Airport (TLV) - 34 min drive

Restaurants

  • ‪Aroma (ארומה) - ‬3 min walk
  • ‪Mapu (מאפו) - ‬3 min walk
  • ‪Boutique Central (בוטיק סנטרל) - ‬2 min walk
  • ‪Gordon Hotel and Lounge - ‬3 min walk
  • ‪קפה תילי - ‬4 min walk

About this property

Scarlet Hotel

Hotel located in Old North
Consider a stay at Scarlet Hotel and take advantage of a rooftop terrace, a garden, and a library. Free in-room WiFi is available to all guests, along with a gym and a snack bar/deli.
Other perks at this hotel include:
  • A roundtrip airport shuttle (surcharge), access to a nearby health club, and tour/ticket assistance
  • Beach towels, luggage storage, and coffee/tea in the lobby
  • Concierge services and a front-desk safe
  • Guest reviews say great things about the helpful staff
Room features
All guestrooms at Scarlet Hotel boast comforts such as premium bedding and air conditioning, in addition to amenities like free WiFi and safes.
Extra conveniences in all rooms include:
  • Bathrooms with free toiletries and hair dryers
  • 32-inch flat-screen TVs with premium channels
  • Refrigerators, heating, and daily housekeeping

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi and wired internet

Parking and transportation

  • No onsite parking available
  • 24-hour roundtrip airport shuttle on request for a surcharge

Food and drink

  • Coffee and tea in common areas
  • Snack bar/deli

Things to do

  • Gym
  • Library

Family friendly

  • In-room refrigerator
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • Limited-hour front desk
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Housekeeping (daily)
  • Tour and ticket assistance

Outdoors

  • Beach towels
  • Garden
  • Rooftop terrace

Accessibility

  • No elevator

More

  • Built in 2017
  • Designated smoking areas

Room amenities

Bedroom

  • Blackout drapes
  • Premium bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Towels provided

Entertainment

  • 32-inch flat-screen TV with premium cable channels
  • Pay movies

Food and drink

  • Refrigerator

More

  • Air conditioning
  • Desk
  • Heating (climate-controlled)
  • Iron/ironing board
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: midnight
Minimum check-in age: 18

Check-out

Check-out before noon

Special check-in instructions

This property offers transfers from the airport (surcharges may apply); guests must contact the property with arrival details before travel, using the contact information on the booking confirmation
The front desk is open daily from 8:00 AM - midnight
Front desk staffed during limited hours

Access methods

Front desk (limited hours)

Pets

No pets or service animals allowed

Children and extra beds

Children are welcome
Cribs (infant beds) are not available

Property payment types

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • You may be asked to pay the following charges at the property: Israel value-added tax (18%). Nonresident travelers who present a valid passport and tourist visa may be exempt from value-added tax (18%).

We have included all charges provided to us by the property.

Optional extras

  • Airport shuttle fee: USD 70.00 per vehicle (one-way)

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room

We should mention

This property does not have elevators
No pets and no service animals are allowed at this property
Construction is underway at a neighboring building and there may be noise disturbance from the construction work
This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly)

Property is also known as

Dave Gordon Son Brown Hotel Tel Aviv
Dave Gordon Son Brown Hotel
Dave Gordon Son Brown Tel Aviv
Dave Gordon Son Brown
Dave Gordon Son Of A Brown
Dave Gordon - Son of a Brown Hotel
Dave Gordon - Son of a Brown Tel Aviv
Dave Gordon - Son of a Brown Hotel Tel Aviv

Frequently asked questions

Is Scarlet Hotel pet-friendly?

No, pets are not allowed at this property.

How much is parking at Scarlet Hotel?

Scarlet Hotel doesn't offer parking.

What time is check-in at Scarlet Hotel?

Check-in start time: 3:00 PM; Check-in end time: midnight.

What time is check-out at Scarlet Hotel?

Check-out is at noon.

Does Scarlet Hotel provide a shuttle to the airport?

Yes, there's an airport shuttle that runs on request. A fee of USD 70.00 per vehicle applies.

Where is Scarlet Hotel located?

Located in Old North, this hotel is within a 10-minute walk of Ben Yehuda Street, Frishman Beach, and Ben Gurion House. Banana Beach and Gordon Beach are also within 10 minutes.

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Scarlet Hotel Reviews

Reviews

8.8

Excellent

Rating 10 - Excellent. 180 out of 323 reviews
Rating 8 - Good. 103 out of 323 reviews
Rating 6 - Okay. 22 out of 323 reviews
Rating 4 - Poor. 9 out of 323 reviews
Rating 2 - Terrible. 9 out of 323 reviews

9.0/10

Cleanliness

9.2/10

Staff & service

8.2/10

Amenities

8.6/10

Property conditions & facilities

8.4/10

Eco-friendliness

Reviews

10/10 Excellent

Marc

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great place with friendly staff. Great location.
Stayed 7 nights in Aug 2023

10/10 Excellent

Robert

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Awesome place to stay in Tel Aviv
Stayed 8 nights in Aug 2022

10/10 Excellent

Ryan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Enjoyed my stay very much. The staff was always available and very helpful.
Stayed 4 nights in Apr 2023

10/10 Excellent

gilles

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Amazing

Amazing place with a nice decoration and a very good service
Stayed 4 nights in Aug 2023

8/10 Good

kareem

Liked: Cleanliness, staff & service, property conditions & facilities
Great place and close to the beach but it’s not sound proof and very noise at night and music plays in the halls during the day until 11pm Overall I good place
Stayed 4 nights in May 2023

10/10 Excellent

Sasson

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very accommodating employees

8/10 Good

Michael

Liked: Cleanliness, staff & service, property conditions & facilities
This was a great property when it comes to location. You're a 5 minute walk away from Gordon Beach, 45 minute walk to Jaffa. The property was clean and had everything I needed. My only complaint is the walls are fairly thin so if you have people near you that are up late partying you hear it clearly
Stayed 3 nights in May 2023

10/10 Excellent

Marcy

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Colorful bathroom

Loved the room but the walk in shower floor was pitched away from the drain so i had to use lots of towels to keep the water from soaking the bathroom floor
Stayed 4 nights in Jun 2023

8/10 Good

John

Liked: Cleanliness, staff & service, property conditions & facilities
Staff was excellent especially at the desk and Rosalie. Room was small but more than sufficient. Every morning at 7 o’clock there was a trash truck, street cleaner, and/or deliveries. The noise lasted 15 mins.
Stayed 4 nights in Aug 2022

10/10 Excellent

Hanan

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

A gem in the heart of Tel Aviv

this was such a pleasant suprise. The hotel is in a stellar location in the heart of Tel-Aviv. Seconds away from multiple coffee shops, the beach, bakeries, pubs and galleries. Rooms are ample, clean and in good condition. You won't stay in the room for long periods of time when the city is on your doorstep... Service was excellent, efficient and friendly. Public city parking can be found one block away for reasonable price. I'll be happy to return to this hotel.
Stayed 6 nights in Nov 2022

6/10 Okay

David

Liked: Cleanliness, property conditions & facilities, room comfort

Quirky clean well priced hotel up a flight or two

This is a quirky little hotel with retro 50s decor, which I adore… it’s only about four blocks from the Gorden Beach, which is my favorite beach so I like the location The price is good in the rooms are comfortable. There are some cons here all of the rooms are upone to three or four flights of stairs. While there is coffee in the lobby… The lady at the front desk said they never have milk that said, how hard would it be to have milk?… Breakfast is not at the site it’s around the corner, and since I was late for a plane, I just went across the street and brought a cappuccino.
Stayed 1 night in Sep 2023

6/10 Okay

Noa

Liked: Staff & service
Disliked: Cleanliness
Liked: * Great location. * Unique and interesting design. * I was offered an upgrade from a single room to a double room which was very generous. * Price was fair. Overall I had a good experience, but there are a few things that can be improved: * The hooks in the bathroom were placed very high, I had to climb the toilet in order to hang my towels. * The bathroom floor definitely wasn't washed before I entered the room, I could see big dark stains on the floor. * The bathroom didn't include a toothbrush cup (not even a simple plastic or disposable one).

2/10 Terrible

joe

Liked: Staff & service
Disliked: Cleanliness, property conditions & facilities
THE BAD The main lobby attempts a 1950’s retro-look but is, in fact, a shabby warehouse of discarded furnishings. The rear of the ground floor resembles a bombed-out slum, with a long platform on 4 uneven “legs”, called a “table”, where guests can enjoy their coffee, beer or a smoke. The room decors presume to be “eclectic”; shabby and “neglected” would be more apt descriptions. I sat in the chair of the first room I was placed in, only to have it collapse. The bathroom fixtures were hanging by a thread. The phone was not working and the plug of the nite table lamp was rigged with exposed wiring. My complaint resulted in a move to another room that had a layer of dust on the desk and other horizontal surfaces. The window curtain was only partially hung. I had barely moved into this room only to be told it was, in fact, booked and that I would have to move again. As compensation, I was offered 1 free breakfast at a Brown restaurant, a block away. The third room (again) had bathroom fixtures (such as mirror, toilet paper dispenser) crookedly installed and loosely attached. The sink backsplash and general finishing trims were slapped together, per army-barrack standards. THE GOOD The Staff was pleasant, very helpful and as apologetic as possible, given Brown management’s rush to create an income stream at whatever the market could bear, regardless of the poor condition of the property. I would recommend the staff but not the accommodations. 1 STAR.
Stayed 8 nights in Jun 2022

10/10 Excellent

Melissa

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent staff and service Very attentive The hotel is incredibly located, walkable to a very beautiful beach and close to tons of restaurants, bars and cafes. Highly recommend !!
Stayed 4 nights in Oct 2025

8/10 Good

Philippe

Liked: Amenities
Great

10/10 Excellent

Lawrence

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Friendly hotel with nice features

The front desk staff was very good. Very helpful and always with a pleasant greeting. They gave you details on the hotel amenities as they share with their "cousin" hotel. Convenient to bus stop to airport, that runs every hour.
Stayed 7 nights in Sep 2023

8/10 Good

Ravid

Liked: Cleanliness, staff & service, property conditions & facilities
Good location
Stayed 1 night in Sep 2023

10/10 Excellent

sabine

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Not my first time at Dave Gordon's. Will always come again.
Stayed 4 nights in Sep 2023

10/10 Excellent

Samuel

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Una buena opcion

Hotel muy bien ubicado, personal sumamente amable y amigable Instalaciones limpias Perfecto funcionamiento de aire acondicionado
Stayed 5 nights in Aug 2023

8/10 Good

benchimol

Liked: Cleanliness, staff & service, room comfort
Frigidaire trop vieux et très bruyant très désagréable Le sol des toilettes pas très bien nettoyer
Stayed 8 nights in Aug 2023

10/10 Excellent

Oliver

Liked: Cleanliness, staff & service, property conditions & facilities
Clean and comfortable
Stayed 3 nights in Aug 2023

4/10 Poor

Zoe

Disliked: Cleanliness, amenities
First you get a heavy awful smell of a cheep cleaning product that make you want to puke. Then you find out that the bed is unleavened. One side is low and soft the other is higher and hard.. I decided to say something. The front desk guy had hard time to understand me, luckily there was a vacancy and I got a different room pretty quick. Then I’ve notice the length of the bed. I’m super short. And I reached the of it. Can’t imagine what other people felt like. Strange enough, when I came to complain about the bed the front desk thought I’m complaining about that. Clearly I’m not the first one to notice.. And the small window in a size of a prison cell. The bathroom had mold on the caulking. I can only hope that the towels were actually washed. Cleaning failed. Feel like a cheep hotel that people come to hookup And this my friends, a perfect example on how the joke is on us, the guests. And how those people get Rich. And their kids wear Gucci clothes while we need to settle for bear minimum. Paying hotel prices while getting cheap hostel rooms.

10/10 Excellent

Keith

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Wonderful reception staff

The staff in reception were fantastic and could not do enough to help.
Stayed 1 night in Jul 2023

10/10 Excellent

Gianfrancesco

Liked: Cleanliness, staff & service, property conditions & facilities
J'ai aimé l'endroit, proche de tout ce que je voulais visiter. Le calme et la proprété de la chambre.
Stayed 3 nights in Jun 2023

10/10 Excellent

Andrew

Liked: Cleanliness, property conditions & facilities, room comfort

Great find not far from the beach!

Incredibly friendly staff, and very warm welcome! There are only two things I would note: - I was unaware there was no elevator at this property. While it was not necessarily a major inconvenience, I was placed on the top floor and had to carry my luggage up 4 flights of stairs to my room. - The signage outside the property could use some improvements, it is somewhat hidden off the road (especially since the reception is in a separate building from the hotel units. Overall, I’d highly recommend any solo travelers and families alike, especially for a budget friendly and optimal location in Tel Aviv!! The staff was beyond friendly, and extremely receptive to my needs.
Stayed 1 night in May 2023