Consider a stay at Palazzo Guiderocchi and take advantage of a free breakfast buffet, a coffee shop/cafe, and laundry facilities. The on-site restaurant offers breakfast. Stay connected with free in-room WiFi, and guests can find other amenities such as a bar and conference space.
Located in Ascoli Piceno, Palazzo Guiderocchi is in the city center. Chiesa di San Tommaso Apostolo and Porta Gemina are local landmarks, and some of the area's activities can be experienced at San Giacomo Monte Piselli Ski Lifts and Vigneti Vallorani. Spend some time exploring the area's activities, including skiing. Visit our Ascoli Piceno travel guide
Via Cesare Battisti 3, Ascoli Piceno, AP, 63100
What's nearby
Pinacoteca Civica
3 min walk - 0.3 km
Piazza del Popolo
3 min walk - 0.3 km
Cattedrale di Sant'Emidio
5 min walk - 0.5 km
Piazza Arringo
5 min walk - 0.5 km
Chiesa di San Tommaso Apostolo
8 min walk - 0.7 km
Getting around
Ascoli Piceno Station
16 min walk
Falconara Airport (AOI)
86 min drive
Restaurants
Caffè Meletti
2 min walk
Vittoria Ristorante
4 min walk
Lorenz Cafè
2 min walk
Antico Bonelli
5 min walk
Agorà
4 min walk
About this property
Palazzo Guiderocchi
Upscale hotel located in Centro Storico
Consider a stay at Palazzo Guiderocchi and take advantage of a free breakfast buffet, a coffee shop/cafe, and laundry facilities. The on-site restaurant offers breakfast. Stay connected with free in-room WiFi, and guests can find other amenities such as a bar and conference space.
Additional perks include:
Valet parking (surcharge), a shopping center shuttle, and babysitting (surcharge)
A front-desk safe, a banquet hall, and luggage storage
Concierge services, an elevator, and free newspapers
Room features
All guestrooms are individually furnished, and have comforts such as 24-hour room service and air conditioning, in addition to thoughtful touches like free WiFi and safes.
More amenities include:
Bathrooms with bidets and tubs or showers
Coffee/tea makers, heating, and daily housekeeping
How much does it cost to stay at Palazzo Guiderocchi?
As of 2026/10/23, prices found for a 1-night stay for 2 adults at Palazzo Guiderocchi on 2026/11/3 start from NT$3,072, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
How much is parking?
Self parking is available for EUR 10 per day. Valet parking is available for EUR 15 per day.
What time is check-in at Palazzo Guiderocchi?
Check-in start time: 2:30 PM; Check-in end time: 11:30 PM.
What time is check-out at Palazzo Guiderocchi?
Check-out is at 10:30 AM.
Where is Palazzo Guiderocchi located?
Located in Centro Storico, this hotel is steps from Piazza del Popolo, Church of St. Francis, and Chiesa della Scopa. Ventidio Basso Theater and Pinacoteca Civica are also within 5 minutes. Ascoli Piceno Station is 16 minutes by foot and San Filippo Station is 28 minutes.
Can I cancel my reservation for free and receive a full refund?
Yes, this property offers free cancellation on select room rates, because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.
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Reviews
Palazzo Guiderocchi Reviews
8.6
Excellent
All reviews shown are from real guest experiences. Only travelers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.More informationOpens in a new window
Amazing old and fashinable building in a wonderful location. The staff is really helpful and proactive. The breakfast is amazing with one of the best pancakes ever eaten. I highly recommend this hotel
This unique lodging in an historic palazzo is located in the central part of the city. Major squares are within five minute walk. Parking can be a challenge but the property offers valet service for an extra charge. Breakfast offferings were very good with a variety of options. Staff were friendly and helpful.
Very quiet, in a side road in the middle of the historic town. Impressive stairways and room ornaments. Valet service for the car. The hotel should add exact travel instructions how to get to the hotel in order to avoid the pedestrian zone.
Very nicely restored palazzo, with an interesting mix of new and well preserved old facilities. Our room was large and comfortable. The bath tub/shower was high and a bit difficult to get in and out of—badly needs a grab bar for safe access. Breakfast was ample and diverse enough to accommodate all tastes. Staff very accommodating. Narrow streets, many of which were further limited by ongoing construction projects, made parking virtually impossible and each time we took the car for visits to the surrounding areas, it became an adventure in navigation. The hotel valet parked the car and returned it when requested. That worked well—all our explorations in the ancient city itself were on foot. The early June weather was perfect—but would not have been nice in the rain.
All in all, a great central location, excellent staff, nice room. Make sure you rent a small car! With GPS!
Beautiful hotel very convenient to the main square but air conditioning in my room not really up to dealing with the heat (39C) when I was there. I do understand they are upgrading it and I would stay there again.
Very quiet, in a side road in the middle of the historic town. Impressive stairways and room ornaments. Valet service for the car. The hotel should add exact travel instructions how to get to the hotel in order to avoid the pedestrian zone.
Palazzo ancien au centre ville historique. Accepte les animaux de compagnie dans la chambre et dans la salle du petit déjeuner. Le restaurant était fermé, de même que le self parking. L'établissement va être fermé 10 mois environ pour restructuration. Il en a besoin car les chambres, spacieuses, sont vieillottes. Il en est de même pour le bâtiment en général. J'y retournerai après les travaux.
Stayed 3 nights in Jun 2026
Verified review
6/10 Okay
Josef
2026/4/30
Liked: Cleanliness, staff & service
Disliked: Property conditions & facilities
Il palazzo esternamente è molto bello. Le finiture però sono datate e non adeguate per il livello di 4 stelle. La ns stanza la Nr 35 aveva parecchie cose da rivedere:
La porta che struscia pesantemente sul pavimento. Infiltrazioni e muro scrostato. Condizionatore, TV, ventola tutti molto datati o rumorosi
Doccia minuscola in una stanza enorme che allaga tutto il pavimento e senza mensola per appoggiare I flaconi.
Uno dei 2 materassi era proprio sfondato.
Nei corridoi I cartelli attaccati con lo scotch.
L'ascensore sembra il montacarichi dell'ospedale a essere gentili
La struttura è molto bella e meriterebbe molto di più. Le potenzialità sono enormi ma ci vuole la continuità di un progetto, un investimento e molta cura.
Stayed 1 night in Apr 2026
Verified review
2/10 Terrible
Antonino
2025/10/19
Disliked: Property conditions & facilities
Hotel vecchissimo con bagni fatiscenti . Siamo andati via senza dormire perdendo naturalmente quanto pagato anticipatamente. Non può essere un 4 stelle
Struttura stupenda, camere spaziose, letto comodi, spazi comuni esterni con sedie e tavolini. Ottima colazione a he salata. Personale accogliente.
Stayed 1 night in May 2025
Verified review
6/10 Okay
francesco
2025/4/27
Liked: Staff & service
la struttura si trova al centro di ascoli piceno,il personale e gentile e disponibile per eventuali informazioni.
La struttura è antica e quindi andrebbe un po meglio manutenuta vedi mobilio doccia televisore condizionatori.
La struttura è molto bella, ma manca adeguata manutenzione nella camera in cui ho soggiornato ed, in generale, nelle parti comuni.
Colazione discreta e personale molto gentile e disponibile.
Ubicazione ottima per visitare il centro di Ascoli.
Historisches Stadtpalais mitten im Zentrum, 50m zur Piazza Del Populi, dennoch ruhige Lage, hervorragendes KingsizeBett, großes Bad, stilvolle Einrichtung, große Auswahl beim Frühstück, sehr freundliche Mitarbeiter (speziell Frau Christina in der Rezeption), limitierte Parkplätze vor Ort, Garage empfehlenswert (15,-/Tag) inkl. Valet parking.
La struttura è in un bel palazzo storico. Le camere sono ampie ma richiedono assolutamente manutenzione: troppi dettagli sono trascurati considerando che è un 4 stelle. Comoda la posizione al centro della città e cortese il personale. Buona ma non eccellente la colazione.
Stayed 2 nights in Nov 2024
Verified review
6/10 Okay
Verified traveler
2024/11/24
Liked: Cleanliness, staff & service
Palazzo bellissimo, personale bravissimo e gentilissimo. Ho dato tre stelle a condizioni dell hotel perché...per un 4 stelle...almeno la camera 37 che ho occupato io...andrebbe un po rimodernata nei servizi del bagno, tv, il terzo letto in realtà era un divano letto con materasso sottilissimo che va bene per bambini, non per adulti. Per il resto tutto bene.
L'albergo non aveva le caratteristiche di un 4 stelle. La pulizia della camera era scadente, ho dovuto farlo presente alla reception. La camera con incostrazioni e polvere.L'accoglienza sufficiente anche se gentile, la recepetion modesta e poco luminosa. La sala colazioni semplice e con arredamento spoglio, i prodotti nella media senza particolari attenzioni a quelli locali. Unica consolazione la gentilezza del personale. Non molte indicazioni per individuare la struttura.
Stayed 3 nights in Oct 2024
Verified review
8/10 Good
paolo
2024/9/21
Disliked: Property conditions & facilities
Albergo collocato in un palazzo storico, con stanze ampie ma bisognoso di rinnovo negli arredi, illuminazione e nelle pulizia degli interni. A noi è stata data una camera executive con un grande letto matrimoniale e bagno, ma dalla finestra non entrava nemmeno la luce avendo un palazzo di fronte a un paio di metri per cui dava la sending essere sepolti dentro. Anche no.